What is LIVE Group Deal?+
LIVE Group Deal lets shoppers join small groups to unlock a fixed deal price together. Once a group fills, it settles immediately and the next group opens automatically, turning a promotion into a visible group goal during LIVE.
How does a Group Deal work?+
The seller sets the Group Deal price, required group size, activity quantity, and duration. Shoppers join the current group; once it reaches the required size, the deal unlocks and those shoppers are charged automatically.
How many shoppers can be required in one group?+
In this phase, group size can be set from 3 to 6 shoppers.
How long can a Group Deal activity run?+
The supported activity duration is 15 seconds to 20 minutes.
Can more than one group form during the same activity?+
Yes. Once one group fills, it settles immediately and the next group opens automatically while the activity is still active and inventory remains.
What happens if a group doesn't fill in time?+
If the activity ends before the current group reaches the required size, that group is not unlocked and the shoppers in it are not charged.
Does activity quantity need to be an exact multiple of group size?+
No. The system validates available stock when the activity starts and shows how many groups can be supported, no manual exact-multiple setup is required.
Which products are eligible in Phase 1?+
Single-SKU products, or multi-SKU products where all SKUs share the same selling price. Each shopper selects one SKU and one quantity when participating.
When are shoppers charged?+
Shoppers pre-authorize their payment information when they join. Once their group fills, they're charged automatically and the order is created immediately.
What if a shopper's payment fails after the group unlocks?+
That shopper is given a secondary-payment flow. The failure doesn't change the successful orders or prices for the other shoppers in that group.
Can I run Group Deal at the same time as LIVE Flash Sale or Price Cut?+
No. An active Group Deal cannot run at the same time as LIVE Flash Sale or LIVE Price Cut.
Can the Group Deal price stack with other promotions?+
Yes, it can stack with merchant subsidies, platform coupon subsidies, and platform product subsidies. It's mutually exclusive with LIVE Flash Sale, LIVE Price Cut, and US member price.
Can I stop a Group Deal activity after it starts?+
If shoppers have already joined, the activity cannot be ended early. If nobody has joined, you can end it.
How should I choose the Group Deal price and group size?+
Pick a price compelling enough to motivate shoppers to join now, and a group size your LIVE traffic can realistically fill within the chosen duration. Smaller, reachable groups preserve urgency.
How is this different from a regular Flash Sale?+
Group Deal makes the discount conditional on group participation rather than an always-on price. Visible seats, progress, and repeated group formation turn it into an interactive event instead of a static markdown.
Who can access Group Deal during the testing phase?+
During testing, access is limited to handpicked sellers and products with a strong chance of forming groups quickly and generating transferable learnings.
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